ierre Lurton was appointed Managing Director of Château Cheval Blanc in
1998 at the age of 34 when Bernard Arnault and Albert Frère acquired Château Cheval Blanc from the Fourcault-Laussac family. In 2004, he was appointed President of Château d’Yquem. Additionally, he is President of Cheval des Andes in Argentina, a joint venture between Bodega de Chandon (part of LVMH group’s Chandon vineyards)
and Cheval Blanc. Last, but not least, he created and developed his own vineyard in the Entre-Deux-Mers, Château Marjosse. Pierre has an old boat and dreams of competing in the America’s Cup. He is also a keen horseman and appreciates riding as much in the Andes Cordillera as the Entre-Deux-Mers.